Creative experimentation is both a state of mind and a methodology for solution generation and implementation. It is linked to two distinct terms – “creativity” and “experimentation”. Creativity stands for the ability to see a certain challenge from different angles and put forward non-standard, alternative ideas for solving it. It is dependent on leader’s level of awareness and active listening/observation skills. Experimentation stands for embracing the principle of learning and growing by doing. Experimentation can be referred to as a continuous process of trying out different solutions, until the most appropriate one has been identified. It is dependent on leader’s mind-set and understanding of mistakes made. The experimentation attitude brings positive meaning to failures, as sources of valuable information for improvement.
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